Ghosla

The Ghosla Campaign by PSEC is a unique initiative that brings together environmental sustainability, wildlife conservation, and women empowerment. Under this campaign, eco-friendly bird nests are crafted using recycled coconut shells and coir—making them fully biodegradable and sustainable. These nests provide shelter to birds from scorching heat and predators, supporting their survival in urban and rural landscapes.

The campaign also creates livelihood opportunities for women, who are trained and employed in making these nests—helping them become financially independent and empowered. Beyond shelter, these birds play a crucial role in afforestation by dispersing seeds as they live and move among trees and plants, completing a natural cycle of regeneration and growth.

Ghosla is not just about protecting birds—it’s about nurturing ecosystems, supporting communities, and fostering a greener planet.