Mar 16, 2026
Agriculture sector contributes a major portion in gross production of India. In spite of this, agriculture today is finding itself in increasing difficulties. The adverse impact of agriculture based on synthetic fertilizers and herbicides is visible in the degradation of soil fertility, quality of food, taste of food and so on.
Organic agriculture may prove to be a boon to curb these adverse effects. Hence, the present study was conceived with the broad objective of building authentic database on demographic profile of farmers pursuing organic farming, their belief and awareness regarding organic farming. Purposive random sampling was adapted to select districts, blocks and villages.
Prayatn Society for Environmental Conservation has collaborated with organic products brands for promoting clean energy and fight against climate change, with brands like Niyama Organic, Navmaati Organic, Calmative Organic. There brands are in the field of Organic wellness, food, staples, crop care and composting.
PSEC promotes swadesi products and domestic brands, for a sustainable development of the economy without harming the environment.
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